2024 Toyota Prius Prime

2024 Toyota Prius Prime in Westminster


Embark on a journey through the innovative world of the 2024 Toyota Prius Prime, a hybrid vehicle that continues to push the boundaries of eco-friendly driving. Let's look at the Prius Prime's standout features, performance capabilities, and safety enhancements. Stay tuned as we uncover why this model remains a top contender in the hybrid vehicle market.

Notable Changes from the Previous Year


After undergoing a significant redesign in 2023, the 2024 Toyota Prius Prime enters the new year with no significant changes. The enhancements introduced in the previous model year, such as updated exterior styling and interior design elements, remain intact. This continuity ensures that Prius Prime continues to offer a seamless blend of sustainability and technology without compromising on performance.

Infotainment and Technology Features


The 2024 Toyota Prius Prime impresses with its array of infotainment and technology features that cater to modern drivers' preferences. Standard on the base models is an 8.0-inch touchscreen infotainment system, providing intuitive access to various functionalities seamlessly. For those seeking a larger interface, the higher trim offers an optional 12.3-inch unit, elevating the driving experience with enhanced visibility and functionality.
Exterior Design

Exterior Design


The 2024 Toyota Prius Prime exudes a sophisticated and modern aesthetic with its sleek exterior design elements. Featuring automatic high-beam headlights that offer enhanced visibility during nighttime drives, along with a power tailgate for added convenience, the Prius Prime strikes a perfect balance between style and functionality. The exterior design of the Prius Prime reflects its eco-conscious identity, making a bold statement on the road.

Interior Comfort and Cargo Space

Interior Comfort and Cargo Space


Step inside the 2024 Toyota Prius Prime to discover a harmonious blend of style and comfort within its spacious interior. Drawing inspiration from the bZ4X electric SUV, the Prime's cabin showcases a chic wraparound dash design centred around a sizable infotainment screen, creating a modern and user-friendly environment for occupants. The elimination of the centre-mounted gauge cluster in favour of a cluster directly in front of the driver enhances visibility and driver-centric usability.

Furthermore, the relocation of the shifter from the dash to the centre console adds a touch of ergonomic sophistication to the interior layout. The Prius Prime prioritizes comfort and convenience, ensuring occupants enjoy a relaxing and enjoyable driving experience.

Performance Features


Under the hood, the 2024 Toyota Prius Prime combines efficiency and power through its gas/electric I4 engine, boasting a displacement of 2.0 litres. Generating 220 horsepower and 139 lb-ft of torque, the Prius Prime delivers a responsive and dynamic driving experience. Equipped with a continuously variable transmission (eCVT) and front-wheel drive configuration, the Prius Prime offers smooth and efficient performance on various road conditions.

Safety and Driver Assistance Features


Toyota remains committed to ensuring driver and passenger safety by equipping the Prius Prime with a range of standard driver assistance technologies. While features like a surround-view camera and front and rear parking-assist systems are optional, the Prius Prime includes essentials such as lane departure warning, adaptive cruise control, and automatic emergency braking. These safety enhancements provide peace of mind and contribute to a secure driving experience for all occupants.

Trims with Pricing*


  • SE $42,542
  • XSE $47,282
  • XSE Premium $51,042


Reserve Yours Today


As we conclude this exploration of the 2024 Toyota Prius Prime, it’s evident that this hybrid vehicle continues to raise the bar in terms of sustainability, performance, and technological innovation. To secure your spot in the future of hybrid technology, consider reserving your 2024 Toyota Prius Prime today at Westminster Toyota in New Westminster.

All pricing is based on Ontario MSRP and does not include taxes and fees. Dealer pricing may differ. Prices are subject to change anytime without notice.

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